how to run a business. authentically.

When I write to you I sit in my own little space, hundreds and possibly thousands of miles from you. But I write to you as if you are here, across from me: as if I’m looking into your eyes and speaking to your heart.

It’s how I stay authentic in my business.

And I know, because you’re here, that you value that too. That you value depth, honesty and truth.

In short, you value authenticity.

I also know how difficult it is to be authentic. Especially in business.

We create for people we may not know. We write for folks we cannot see. And we sell to people we may never meet.

Which is why I created this week’s video: how to be authentic in your business. Watch it below.

In this video you’ll get

  • My “magic” formula for creating an authentic business
  • Three exercises to discover the “real” you and how to bring it into whatever you create
  • The two most important questions to ask

You will not get every thing you need in this six-minute video to be totally, authentically you, but you will get the very best first steps I know.

In love and partnership,


If this video speaks to you, share in the comments below. I want to hear from you. What helps you be authentic? What feels inauthentic? What do you notice, online or off, that works? Doesn’t work. Let me know here.

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  1. says

    “What helps you be authentic? What feels inauthentic?”
    Thinking makes me authentic. It’s the one thing that I believe can save me from doing things that I don’t want to do. It’s also the one thing that helps me to see what my true purpose of building a business.

    • says

      that’s wonderful Wan. I love that. Sometimes thinking works for me and sometimes I need to just drop into my body and see what “feels” right. My thoughts don’t always lead me in the best direction. :)

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